Erik’s online reading challenge

Date: 1st April 2020

Erik's Reading Challenge
How it works
Prizes for teachers, family and students
Become involved teachers, schools and parents
Thanks to our partners
Books We Love
In the press
Enter Here

How it Works

In 2019 we worked with Wanaka Primary School encouraging children to read chapter books.

The teacher in charge of the Library at Wanaka Primary School was blown away by the success of the program and how it encouraged children to read.

One of the main reasons we are keen to offer this deal is that we had a son who struggled when learning to read and consequently it was very hard to get him to read anything more than comic’s etc. He loved and still loves food so this would have worked a treat for him.

“Learning to read was a real struggle for me. If it wasn’t for my parents putting in a lot of extra hours, in particular, my Dad Erik reading me many chapter books as I grew up, I would not be where I am today. I encourage all children to take part in this challenge”

Theo Arndt

In 2020 Erik’s was in the process of launching it into all local primary schools. Due to lock down this was not possible, so we thought let’s do it online so children can have a treat when they finish lock down.

All children need to do is read 5 chapter books, if they are unable to read them a parent or caregiver to read 5 chapter books to them.

Children then enter on the link below and they receive a voucher for a free kids meal.

Prizes for Teachers, Family and Students

Monthly Draw for Students and Teachers

There will be two monthly draws – one for students and one for teachers.

A $30 Erik’s voucher for one student and a $30 voucher for one teacher, whose student has completed and entered the challenge.

There will also be other prizes included monthly from our various partners depending on the winners location and the prizes available.

For Students: They could include: $10 books from Wanaka Wasterbusters, A family pass to Kiwi Bird Life Park or An I Fly Voucher

For Teachers: A complimentary tour of the Cardrona Distillery, A 2 for 1 deal with Altitude Wine Tours, $10 books from Wanaka Wastebusters and/or an I fly voucher.

The winners will be drawn on the last day of each month. The student winner will be contacted via the email address they have provided, and the teacher will be contacted through their school.

Gecko Press will also choose a winner every month. To enter this draw, students must add a review of a Gecko Press book they have finished on the Gecko Press website at Each monthly winner will be able to choose a book based on a selection provided.

Major Prizes

There are exciting incentives for schools, teachers, and students. These will be judged on 15th November 2020.

More prizes and rewards will be added over time.

School Prize

School's books

The school with the most entries (based on the percentage of total students) will be awarded with Lunch or another meal for all the staff provided by Erik’s fish and chips.

The winning school will also receive a package of Gecko Press books for the school valued at $500!

Please note for a school to qualify – 40 entries must be received in total from that school

Teacher Prize

The teacher with the most entries (number of students completing the challenge) will receive a $50 Erik’s voucher and Gecko Press books to the value of $50!

A 2 for One Voucher with Altitude Wine Tours – for a wine tour.
A private tour of the Kiwi Life Bird Park in Queenstown.

Please note for a teacher to qualify at least 10 entries must be received from their students.

Student Prize

All students who enter 5 times go into the draw to win a $50 Erik’s Voucher and Gecko Press books to the value of $50. A private tour of the Kiwi Life Bird Park in Queenstown.

Become Involved for Teachers, Schools and Parents

Anna from Erik’s Fish and Chips is available to come and talk to your teachers and or students with ways to encourage students to read.

This is very easy just encourage your students to read 5 chapter books and then they enter online.

The competition will run until 31st October in 2020 and the start again in 2021.

Students can enter once a month.


  • Include it on your learning grids
  • Include it in your school newsletters
  • On Facebook pages and other social media
  • There is a great prize for the top local school at the end of the year


  • Please just encourage your children to read
  • There is a large prize at the end of the year


Thanks to Our Partners and Sponsors

To achieve our reading challenge goals this could not have been achieved without the wonderful support of our sponsors.

Come and experience the feeling of 100% pure flight with iFLY! Indoor Skydiving is fun & safe for ages 5 – 105. Visit our website or call in and check it out!

Snopro Ski Hire Delivery Queenstown & Wanaka. Custom fitted ski & snowboard rental in the comfort of your accommodation.

Gecko Press is an independent, international publisher of curiously good children’s books, based in Wellington, New Zealand.

Altitude Tours specialise in epic small group travel with daily departure wine tours, Milford Sound tours and sightseeing tours from Queenstown.

The Source Gin & Tonic is delicious with Erik’s Fish and Chips.


Central Lakeside accommodation in the heart of Queenstown.

A family-owned and operated wildlife centre in the heart of Queenstown, working to save our endangered native species.

LOGIC1 is a full-service digital marketing agency based in New Zealand. LOGIC1 specialise in web and conversion rate optimisation and provide marketing solutions based on real numbers and data.

Books We Love

A Bear Named Bjorn

A Bear Named Bjorn

Ages 4-7  

Comical and contemplative stories from Bjorn’s forest for early readers.

My Happy Life

My Happy Life

Ages 6-8

A sweet, funny illustrated chapter book about a young girl with a lot of optimism—even if sometimes life makes it hard to be happy.

Snake and Lizard

Snake and Lizard

Ages 6-9

Snake is elegant and calm, and a little self-centred; Lizard is exuberant and irrepressible. Even though they’re opposites, they are good friends.

Yours Sincerely, Giraffe

Yours Sincerely, Giraffe

Ages 6-9

An endearing illustrated chapter book about an African giraffe and his pen pal, a penguin.

Detective Gordon: A Complicated Case

Detective Gordon: A Complicated Case

Ages 7-9

A warm and funny story from Detective Gordon’s forest about doing the right thing—and eating little cakes.

The Runaways

The Runaways

Ages 7-12

Grandson and grandpa run away together for a one-night adventure.



Ages 6-9

A funny, lively illustrated chapter book about a street-smart country girl in her first year of school, from internationally award-winning Frida Nilsson.

All the Dear Little Animals

All the Dear Little Animals

Ages 7-10

Three children decide someone must bury all the world’s poor dead animals.

Harsu and the Werestoat

Harsu and the Werestoat

Ages 8-12

Fairytale, time travel and adventure.

The Mapmakers' Race

The Mapmakers’ Race 

Ages 8-12

Five children have 28 days to find a route through the wilderness in this exciting mountain-race adventure.



Ages 10-13

William and Melissa have been roped into helping their old hippie grandparents fix up their holiday home in the middle of the Sounds. They’ll have no electricity, no cellphone reception, and only each other for company. As far as they’re concerned, this is not a holiday.

In The Press

This has been a community initiative to help encourage students to read, started during COVID-19 and now it will continue on.

The reading challenge has been very popular in the news due to its community focus and with the goal to help local children read.

Anna regularly discusses updates with the local radio stations and will move further afield once launch the program in other areas.

Queenstown Businesses Giving Back

Erik’s fish and chips reading challenge


Enter Erik’s Reading Challange

Book 1:

Book 2:

Book 3:

Book 4:

Book 5:

Terms and conditions:

  • Limited to one meal per student per month;
  • Only open to Primary School Children in New Zealand;
  • No minimum spend is required;
  • The voucher can only be used by Ordering online;
  • We expect the student to be present when collecting the meal so our staff can personally congratulate them.

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Posted in: Quick Bites

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13 Earl Street
T: 03 441 3474
Mon-Sun: 12:00-8:30pm
Erik's Wanaka
54 Ardmore St
T: 027 570 5514
Mon-Sun: 12:00–8:00pm
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